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Guinevere Anderson

Director of Communications and Digital Marketing

Guinevere Anderson leads Clark Hill’s communications, brand strategy, and digital marketing efforts. She guides an accomplished team of creative professionals to innovate and execute effective communication strategies that raise awareness of the firm’s value to its clients and community.

Collaborating with the firm’s practice groups and industry teams, Guinevere develops and executes marketing initiatives that elevate brand reputation, engage clients, and support business development goals. She integrates thought leadership, media relations, and digital marketing strategies—including website design, SEO, social media, email, and advertising campaigns- to enhance the firm’s profile and facilitate business growth.

Guinevere is passionate about incorporating new technology and data-driven decision-making, leveraging marketing analytics to refine strategy and maximize impact.

With over two decades of professional experience, Guinevere has also developed skill in interpersonal and constituent communications, special event management, moderation/facilitation techniques, public speaking, and project management.

Education

M.A.M, Carnegie Mellon University, Pittsburgh, Pennsylvania
B.A., The College of New Jersey, Communications

Memberships

Legal Marketing Association, Member